Silicon Valley often falls in love with ideas that work great for geeks, early adopters and Robert Scoble, but that often leave mainstream users cold. Check-in-based location sharing services like Foursquare, Gowalla and co. are one of the most recent examples of this. The good folks behind the Social-Loco conference (which incidentally starts tomorrow) teamed up with digital agency Beyond to take a closer look at what could motivate consumers to start using these products. Today, according these companies’ research, almost 50% of those who currently don’t use check-in apps simply have no motivation for doing so.
Virtually every major airline has a presence on Twitter today. But how active are these businesses on Twitter? Well, compared to the millions of people that get on planes every day, the activity on most airline Twitter accounts is rather low. Our friends at Travel 2.0 took a closer look at this data and created a nifty little infographic based on it.
Valentine's day - everybody's favorite Hallmark holiday - is just around the corner and as every year, you ignore it at your own peril. The good folks over at Microsoft put a little infographic together that looks at the current state of work email as a conduit for office romance.
Today is Data Privacy Day and the good folks at Opera used this as a chance to commission a survey of 1,000 web uers each in the U.S., Japan and Russia and ask them about how worried they are about online privacy.
I'm a jaded tech blogger, but Microsoft's HoloLens project is without doubt the most exciting project to come out of Redmond in years. After years of talk about augmented reality, this may be the first project that actually lives up to the hype.