I guess there are three ways to approach Halloween: you can go for cute, scary or sexy. Every year, both Google and Microsoft like to produce something Halloween-themed and this year is no exception. As in so many other areas of their competing businesses, he difference between their attemps’ attempts to bring some Halloween fun to the Internet couldn’t be more different: Google produced a family-friendly video-doodle of its employees carving pumpkins and Microsoft went all out to produce a short horror video featuring its Kinect controller.
Microsoft today provided developers (and users) with a first detailed look at Windows 8 during its BUILD conference. Steven Sinofsky, who is in charge of the Windows 8 development for Microsoft, provided both consumers and developers with a first look at many of the new features in Windows 8, as well as some of the new hardware devices that will soon run Windows 8.
Bing, Microsoft’s upstart search engine, hasn’t quite been able to replicate its success in the U.S. in the European market. The latest data from Hitwise includes some good news for Microsoft, however. While every other search engine in the UK lost market share in the last year, Bing actually managed to increase its share of searches in March by 1.4% compared to one year ago. Now that’s now a huge change by any means – and its overall share of searches is still just 4.4% compared to Google’s 90%. As Hitwise’s Robin Goad points out, though, “this translates to a lot of extra searches occurring in Bing.”
All the major search engines are now working on integrating signals from your own personal network on sites like Facebook and Twitter to enhance their search results. Google launched its latest initiative last week and today Bing is launching the next step in its program to bring more “liked results” to its results pages. Whenever one of you friends has liked a page that appears in your search results on Microsoft's search engine, this fact is now highlighted on Bing and your friends' profile pictures will appear underneath the link.
I'm a jaded tech blogger, but Microsoft's HoloLens project is without doubt the most exciting project to come out of Redmond in years. After years of talk about augmented reality, this may be the first project that actually lives up to the hype.