Seriously, how is everyone missing this fact?

Example, if you subscribe through iDevices for netflix at $7.99 per month then apple gets $2.40 every month. Netflix has to (as per apples new rules) provide the same subscription plans (or cheaper) in their apps as they offer in their traditional means. So to compensate for additional fees netflix can’t say we will charge an additional 2.40 if you subscribe through iDevice. They will have to either keep it 7.99 or raise the fees across the board for every one (even those who don’t use any iDevice). No doubt that is just not sustainable and Netflix will have to transfer some of it to the consumers. So end of the day you keep paying to apple for buying an iDevice and using it.

Microsoft windows has 90 % market penetration and it provides an easy way (via its browser) for users to subscribe to services. So now MS can start charging you for the subscriptions, of course they can if they wanted to but it is just simply not happening. It is not a very straight comparision but it is still valid.

Apple can’t use the excuse of ease of payment or its popularity to reach into every ones pockets. They are charging for applications they sell for a price and it should end right there.

Fanboys will obviously miss this point and talk about convenience and how great this is so please let it sink in before airing any defense for apple.

So anyone want to guess what Publisher’s Clearing House got for the subscriptions they brought in? Anyone?

Their cut of a subscription ranged from 74 to 90 percent!!!!!!!!

Please…nothing to see here!

When Google builds out a search based watering hole that attracts large numbers of users to such convenience and then resells those users eyeballs to advertisers to make billions and monopolize the online ad-network industry, no one sees this as unreasonable, just as good business.

So why are Apple’s effort at delivering a large audience to App Developers and Publishers to be sold off at a discount. The App store is in fact a form of advertising for these sellers, advertising rolled up with a convenient delivery system. How much Google based advertising expense would yield the same profit results for these sellers?

It is a straight up cost benefit analysis. Apple has spent many years, billions of dollars and much of it’s creative powder building out it’s competitive position.

So tell me again why it is immoral for Apple share holders to expect to maximize their competitive advantage. Apple share holders have had the vision and taken the financial risks to building out this integrated eco-system amid all Apple’s visionless disparaging attack critics. Now that these efforts are about to pay off those Apple share holders suddenly owe you a free ride?

If Apple’s App store charges are too high to deliver good value to sellers they can simple choose not to bother selling through the App Store. Go with the competition or sell direct. No one is forced to sell their goods through Apple. It is just an option. Let the market speak!