Yesterday, TweetDeck’s Richard Barley announced a new beta version of the popular Twitter (and Buzz, LinkedIn and Facebook) client. In this new version, TweetDeck uses Twitter’s new streaming API to display tweets in real time. Until now, clients had to poll Twitter’s servers at regular intervals to update your searches and lists. Now, Twitter just pushes every single new post directly to your desktop. While this seems like a minor change (after all, it’s just a faster way to deliver tweets), it actually changes the way you look at Twitter as a communications medium.
Twitter in Real Time – It’s Different Here
Thanks to this, you can now respond to incoming messages in real time, which makes Twitter feel more like an instant messaging service than SMS. If you are a business, for example, you can immediately respond to a tweet about your product, increasing the chance that the person who wrote it is actually still online. here is also something about just seeing this constant stream of information scrolling down your screen that feels a little bit like you are connected to the Matrix. Overall, though, it’s this new immediacy that changes how using Twitter feels, even though it is hard to pinpoint the exact reason for this.
For the time being, the real-time stream in TweetDeck only works for your core columns (all friends, mentions, direct messages), old TweetDeck groups and searches. Sadly, it doesn’t work for Twitter lists yet, which is quite a shame, given that there is so much value in these lists.
Get the Beta
If you would like to apply for TweetDeck’s closed beta, click here.