Not too long ago, Woopra was really the only game in town for publishers who were looking for real-time stats for their sites. Today, the company has numerous competitors (including Chartbeat and Google), but it still remains my preferred real-time stats service. Since the launch of iOS 5, though, Woopra’s iPhone app had become virtually unusable. Now, however, with its new and much improved iPhone app, Woopra has completely redesigned its app and made it the single best way to check your stats while on the go.
The new Woopra app focuses on a dashboard view that gives you a glanceable view of all the vital stats for your site (number of current visitors, popular pages on your site, referrers, locations of your visitors etc.). The design makes great use of the iPhone’s high-definition display and manages to cram a lot of information onto the small screen.
Also new in this version is support for notifications. Say you want to be alerted when a user ends up on a 404 page and you want to make sure you correct this situation immediately, Woopra can now send you a push message.
Other new features include support for live chat with your visitors, access to more detailed visitor profiles (only the web and desktop apps made this info available until now), visitor search with filters and support of segmented and customizable reports.