At the Mobile World Congress in Barcelona today, Ford announced that it is bringing its SYNC and AppLink platforms to Europe. After selling close to 4 million cars with its voice-activated hands-free platform in the U.S., Ford now plans to sell more than 3.5 million SYNC-enabled cars in Europe by 2015. SYNC will speak nine European languages and also feature Ford's Emergency alert system (that's SYNC 911 Assist in the U.S.). The first car to feature SYNC in Europe will be the also newly announced B-Max vehicle, but Ford plans to quickly bring it to other cars as well.
SYNC and AppLink
In addition to SYNC, Ford is also launching AppLink, its platform for connecting mobile apps to the car and controlling them by voice, in Europe. The company is actively looking for local partners here that will enable their mobile apps for Ford's system.
SYNC, which had been available in the U.S. for a few years now, will now also speak nine European languages. Given the multitude of countries SYNC has to work in, one of the most important features of SYNC here will be the new emergency assist feature, which will automatically detect where you are and call the right emergency service for the country you are in and then talk to the emergency services in the appropriate language.
Looking ahead, Ford noted that it wants to bring more cloud-based services to the car as well. In Ford's vision, you next car would automatically shut down the lights in your house when you leave your garage, for example, tell you about road-work and traffic jams and also find a parking spot for you.