SiliconFilter Now Lets (Some) Bloggers Monetize Their Sites with Ads


Automattic’s just announced that some of its users will now be able to run display ads on their sites. WordPress is one of the most popular blogging platforms around today. Including the hosted site and its self-hosted cousin WordPress, more than 50,000 new blogs running this software come online every day. Until now, however, users of the hosted service didn’t really have an option to monetize their ads. Now, thanks to a partnership with online advertising company Federated Media, bloggers will be able to run ads on their sites.

It’s worth noting that this just applies to a very specific subset of sites for now, though. Bloggers will have to apply to be part of this program and own a custom domain for their blogs. WordPress will select sites based on “level of traffic and engagement, type of content, and language used on a blog.” What exactly the benchmarks for inclusion are, however, isn’t clear. Federated Media generally only works with larger sites written in English, but is clearly making some exceptions for’s announcement doesn’t mention any financial details, besides rightly noting that bloggers “deserve better than [Google’s] AdSense.” still explicitly prohibits the use of other advertising services on its site, though, including Adsense, Yahoo, Chitika, TextLinkAds, as well as sponsored posts through PayPerPost, ReviewMe, and Smorty.

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WordPress Writing Helper Wants to Help You Write Better Blog Posts


WordPress today announced two new features for its hosted platform that aim to make writing blog posts and getting editing feedback a bit easier. With the new “Copy a Post” feature, writers can easily copy and paste old blog posts as templates for new ones. This is especially handy when you’re doing regularly scheduled round-up posts or similar posts. The second new feature allows writers to request feedback from others about their posts. The WordPress Writing Helper is now live on all blogs.

For most writers, requesting feedback is a standard part of the writing process, but WordPress, until now, didn’t make it easy to do so. While you could email a draft to somebody else, that’s not the most elegant solution. Now, you simply click on “Request Feedback” and type in the email address of the person you want to request feedback from. That person, then, will get access to the draft of the post, including a form for providing feedback. This isn’t quite as interesting as being able to add Word-style annotations to a post, but it is still a far better solution than emailing drafts back and forth.

For now, WordPress has not announced any plans to bring these features to self-hosted blogs, but they do look like perfect candidates for inclusion in WordPress’ JetPack plugin, which already features the After the Deadline writing tool.

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